What working together looks like
I work with companies that need a senior designer who ships, and with founders who want someone to help build the thing... not hand off a Figma file and disappear. I do strategy, I do data, I do dev handoff, and I do the follow-up nobody asked for but everyone ends up needing.
8+
Industries Worked InEnd-to-end product design: flows, states, design systems, and documentation engineers can actually build from. Lately that includes the AI layer... designing how agents behave, what they handle, and where humans take over.
Pages and flows built around what users actually do, tracked with GA4, Clarity, and Hotjar. I've moved conversion rates from 6% to more than 25%. The work starts with the data, not the aesthetics.
Team structure, process, and mentorship for design orgs. I've led eight-person teams through tight deadlines and cut delivery time by 70% by fixing the workflow before touching the work... while the studio ran on a four-day workweek with margins up to 65%.
Got a problem worth solving?
I'm best for companies that need a product designer with range... strategy to systems to live URL... and for teams looking for more than someone to "just make it pretty". If that sounds like you, let's talk. I won't put a 48-hour response time in my signature.
